Arshiya is helping create a more sustainable consumer future at Circ, where she works with brands and the textile supply chain to bring the first blended textile-to-textile recycling solution to market. Arshiya Lal has spent her career leading product strategy and growth for global emerging technologies in the sustainability and traceability space. Before joining Circ in December 2022, Arshiya served as Head of Product at biotech company Modern Meadow, where she launched the start-up’s first lab-created leather products and informed the future roadmap of the business. Before working in materials, Arshiya led the development of enterprise blockchain technology and executed key partnerships for IBM’s blockchain business. Arshiya has worked on bespoke fashion technology projects including 3D-printed and cognitive clothing. She holds expertise in bringing retail technologies to CPG companies - including AR, VR, and gesture recognition. Arshiya currently resides in New York City, where she enjoys biking, running, and aerial arts. Arshiya has been featured on podcasts, spoken at General Assembly, keynoted several forums, and serves as a technical expert on international blockchain standards bodies. Arshiya graduated with highest honors from the Georgia Institute of Technology in Atlanta, Georgia where she studied Finance and Industrial Design.