An innovation associate at Fashion for Good, Khushbu is focused on end-of-use solutions in the Asia region. She is responsible for scouting and working with innovators and other key stakeholders to scale innovation and drive disruptive change in the fashion industry. Khushbu spearheaded the Fashion for Good initiated Sorting for Circularity India Project which aims to create an infrastructure for sorting, mapping, and recycling technologies with several industry stakeholders in the region. Currently, she is engaged in a collaborative effort between Laudes, IDH, and Canopy to establish the Re-start Alliance in India.

Khushbu completed her Master’s in Development Studies at the Institute of Development Studies from the University of Sussex in 2020 where she explored the circular economy concept and its applications in developing nations. Her academic background has been further enhanced through a cumulative experience of more than 7 years in the social and environmental development sector.